We are looking for a Marketing Director to lead Marketing in our Brazilian Office. You will be a visionary who can “make crypto useful” in our hearts and minds, preceding the seismic wave which will change our relation and behaviours towards money. The responsibilities include planning, developing, manage the team to implement and monitor the overall business marketing strategy. Orchestrate all marketing efforts that may include performance marketing, market research, pricing, product marketing, marketing communications, advertising, public relations, social media, and branding.

Your impact:
  • Set marketing goals and objectives
  • Plan, implement and manage marketing strategy
  • Contribute to the overall growth of the company
  • Review and manage content marketing and go-to-market strategies
  • Build, manage and coach a high-performing growth team.
  • Inspire and become a prime brand ambassador to attract the best talent, injecting a servant-leader attitude towards the team
  • Lead brand and creative teams to constantly strengthen Bitso’s brand
  • Work with sales and development and customer success teams
  • Create and present the annual marketing plan and strategy
  • Take decisions based on data analysis
  • Analyze company’s marketing strategy and suggest improvements
  • Stay up to date with the latest technology and best practices
  • Design, plan and execute effective marketing campaigns
  • Lead the media planning & execution across our diverse marketing mix including paid search, social, display, audio (podcast, radio), events, direct mail and out of home
Who you are:
  • Around 10 years experience in marketing
  • Customer-centric
  • Strategic, creative and disruptive mindset
  • Spearhead the designing and maintenance of the organization’s digital footprint, dealing with SEO|SEM tools like Google Analytics,
  • Google Adwords, Facebook, etc.
  • In-depth knowledge of big data analysis
  • Excellent organizational and time management skills
  • Good communication and interpersonal skills
  • Problem solving skills
  • English and Portuguese language proficiency
About Bitso:

Bitso is Latin America’s leading cryptocurrency platform. Our goal is to evolve how we think about and use money. We believe that we should all have the opportunity to use our money whenever we want it, and how we want it, without boundaries or schedules. To achieve this, we provide individuals with fast, cheap, seamless and user-friendly financial services powered by blockchain technology.

Cryptocurrencies do not rely on intermediaries to give them legitimacy or value. Instead, they are valuable because of the peer-to-peer technology that powers them. We firmly believe in crypto and the use cases it has. It’s time for the world to upgrade to a fair, open, transparent, and global financial system for all. #makecryptouseful.

Visit us at https://bitso.com/

Bitso promotes an environment where people are treated fairly and with respect, free of discrimination, bullying, harassment, violence or threats.

Please visit: https://bitso.com/legal/GI/terms to see our privacy policy.

Compensation and Benefits:
  • Purpose: You’ll be part of something bigger, working towards financial disruption and inclusion across Latin America.
  • Culture: You’ll work in a thriving, friendly, and fun environment that promotes open discussions, jokes, learning, video games, and lots of fun.
  • People: You’ll work with some of the most driven and intelligent people in the crypto space, engaging with a network of diverse talent from 25+ nationalities bound by our quest to #makecryptouseful.
  • Salary: We pay competitively in the countries where we operate.
  • Venue: Work from wherever you want, work asynchronously; this role is fully remote to give you maximum freedom.
  • Unlimited Paid Time-Off: You choose your number of days off. Recharge batteries and enjoy who you are outside the office
  • This role is expected to work remotely.
  • These are the applicable requisites, although equivalent competencies in any of the above will also be considered.

 

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Bitso

Bitso provides access to fast, cost-efficient, and user-friendly financial services in LATAM through cryptocurrencies.