Salesforce Business Analyst

We are looking for a skilled Salesforce Business Analyst who possesses a solid understanding of media process execution using core Salesforce technology and knowledge of the media industry.

The ideal candidate will also understand the core principles behind customer experience-driven solutions. As a Salesforce Business Analyst, you will be responsible for executing discovery from a business analysis perspective, working on requirements elaboration, and preparing stories.

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Responsibilities

• Develop and maintain a prioritized backlog of EPICs aligning with long-term business objectives
• Collaborate with key stakeholders to identify, document, and scope major features as EPICs
• Regularly review and adjust the backlog based on shifting business priorities or feedback
• Conduct analysis to understand different user personas interacting with the platform
• Map persona-specific needs to platform features and design
• Facilitate workshops to validate and refine persona definitions and alignments
• Outline and define Business Process Architectures with enterprise architects and development teams
• Document and communicate how business processes are configured to enhance efficiency
• Provide consultative support in BP architecture configurations
• Break down EPICs into manageable user stories for development implementation
• Define clear and measurable acceptance criteria for each user story
• Facilitate agile ceremonies, focusing on refining user stories based on feedback and project evolution

Requirements

• 2+ years of Salesforce experience
• Capability to prepare requirements and user stories
• Strong presentation skills
• Salesforce Admin Certified
• Understanding of media processes
• Proficiency in English at B2 level or higher