Última atualização: 6 de Novembro de 2024
Email Marketing Manager & Specialist
Via Google
Sobre
We need someone to take responsibility for:
- Email Marketing Strategy:
- Creating our monthly marketing content calendar;
- Creating and strategizing weekly sale events and offers, flash sales, and big events such as Christmas or Black Friday;
- Optimizing the use of sign up forms and popups;
- Constantly improving the performance of our automated flows, making them more appealing to our customers and prioritizing cross-selling and retention;
- Optimizing the performance of our email marketing channel, focusing on the main KPIs such as revenue, click-through rate, open rate, etc…
- Leveraging the use of AB testing to refine our messaging and performance in email marketing;
- Reporting to the Operations Manager the email marketing performance and engaging in strategy discussions.
- Team Management
- Managing a team of email marketing implementation, graphic designer, and copywriter;
- Performing quality control of the work of each team member, specially approving designs and copy;
- Creating proper SOPs for the team to help you with segmentation, campaign scheduling, quality control, etc…;
- Leading and supervising the team to improve team performance and wellness;
- Ensuring KPIs are efficiently and timely tracked;
- Taking responsibility for hiring and training new team members of the email marketing department.
Why Join KiddoSpace?
- We have grown the brand from 0 to 30M/year in less than 3 years. Our objective is to achieve 100M/year in the next 2 years. Join us to be part of this incredible growth!
- Dynamic company culture – we continuously challenge and support each other to grow and improve.
- Infinite opportunity for professional development & growth as the company scales to 9 figures.
- Yearly paid vacation days
- We heavily invest in learning & mentorship! Want to learn something new or book a paid consultation with a mentor? We will fund it for you!
- Competitive greatness - healthy competition in the company, making you strive to continuously improve
In addition, you MUST have the following skills / experience:
- Bilingual or native in English.
- Minimum of 2 year of proven experience in Email Marketing for an Ecommerce Brand. We will only consider candidates whose main experience and background lies in the ecommerce industry.
- Strong analytical skills, with the ability to track and measure campaign performance.
- Proven experience with A/B testing and segmentation.
- Deep understanding of email marketing best practices and regulations.
- Deep understanding of marketing & offers (not just related to emails).
- Exceptional written and verbal communication skills.
- Strong knowledge of Klaviyo.
- Great project management skills.
- Keen to detail.
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