COO (SEO focused) | Website Content

Responsibilities:

• Oversee sites different geos and build up relevant teams
• Creating and executing the long-term strategy for the site for both SEO, Content and Commercial
• Create a go-to hub for everything, business, fintech, working closing with product dept
• Build a sustainable team around the site including; SEO/Content/News/Marketing etc. within both business, finance and technology verticals
• Take ownership of site's KPIs and P&L

SEO:

• Create and manage content strategy, ensuring we’re prioritizing and producing the right content for each vertical and market, both informational, commercial and news production for each vertical.
• Tracking, reporting, and analysing traffic and commercial performance to make strategy adjustments where necessary and identify new opportunities for growth.
• Creating and tracking the off-page strategy for site, both organically and paid off-page links
• Ensuring the site is meeting the highest standards of technical SEO hygiene

Other Marketing:

• Creation of strategy and management of display advertising campaigns, social media, Youtube, and Newsletters.

Requirements:

• Experience in the same or similar role, direct experience with the finance/technology industry
• Strong SEO knowledge, and experience managing large websites
• Pro-active and executing leader, able to manage large team
• Structural and analytical mindset
• Self-motivated, highly organised
• Excellent written and spoken skills in the English language
• To be capable of thinking commercially but have a 'roll your sleeves up' mentality.