Senior Performance Marketing Manager

This role sits at the intersection of media, e-commerce, and culture, with full responsibility for driving audience growth, converting attention into revenue, and positioning the brand as a leading football collectibles company in Europe.

You will work closely with founders, on-screen talent, creators, and key partners—including athletes and distribution platforms—to transform moments, product releases, and storytelling into measurable commercial outcomes. This is a hands-on role for a commercially minded marketer who thrives in fast-moving environments and cares as much about performance as creativity.

Key Skills

1. Confident Communicator
   Demonstrates confidence when discussing past experience and projects they are proud of, with the ability to provide specific examples of how they improved business KPIs.
2. Hands-On Operator
   Capable of building, executing, and optimizing strategies independently, with a proactive and results-driven approach.
3. Design & Video Editing Proficiency
   Strong practical skills in design and video editing, with the ability to produce high-quality creative assets.
4. E-Commerce Expertise
   Knowledgeable in e-commerce operations, including strategy, execution, and performance optimization to drive online sales and growth.

Key Responsibilities

• Own and lead day-to-day marketing execution across social, email, website, and live commerce platforms
• Plan and deliver integrated campaigns around product drops, box breaks, athlete appearances, and major football moments
• Drive customer acquisition, retention, and conversion across Shopify, Whatnot, and emerging sales channels
• Oversee content performance across short-form, long-form, and live formats, continuously optimising for growth, engagement, and revenue impact
• Test, manage, and scale paid media initiatives across Meta, Google, and TikTok where appropriate
• Collaborate closely with designers, editors, and on-screen talent to ensure brand consistency and high-quality execution
• Track, analyse, and report on key performance metrics, including CAC, ROAS, conversion rates, engagement, and revenue attribution

What We’re Looking For

• Proven experience in digital marketing, e-commerce, or media-led brands, ideally in a high-growth environment
• Strong understanding of social-first growth strategies and performance marketing fundamentals
• Highly commercial mindset—you prioritise revenue outcomes, not just reach or views
• Organised, proactive, and comfortable moving quickly while managing multiple initiatives at once
• Strong interest in football, collectibles, culture, or sports media is a significant plus