Creator Relations Lead

As the Creator Relations Lead, you will primarily work independently and be accountable for:

Creator sourcing and vetting

• Owning end-to-end creator relations strategy for campaigns by interpreting internal briefs and business priorities to design approaches and recommend talent mixes.
• Evaluating creator fit using comprehensive criteria including content quality, brand alignment, audience demographics, engagement metrics, and cost efficiency.

Negotiating and contracting

• Leading complex negotiations on scope, rates, usage, rights, and timelines with creators and their teams.
• Managing contracting processes, including redlining, legal review, and final approvals, ensuring compliance while accelerating turnaround.

Production oversight & delivery

• Coordinating internal reviews to ensure clear, actionable, and timely feedback is shared with creators.
• Proactively troubleshooting challenges, resolving blockers, and maintaining smooth workflows across multiple simultaneous campaigns.

Operational excellence

• Developing and maintaining organized systems for tracking creators, deliverables, contracts, and usage rights at scale.
• Staying up-to-date on industry trends, platform innovations, and evolving best practices to continually refine the creator program.

Skills and Experience:

• 8+ years of experience in creator  partnerships, talent management, or creator operations — with a deep, working command of every stage of the creator pipeline.
• Established relationships with talent managers and a strong network across the creator ecosystem.
• Expert-level understanding of creator economy dynamics, industry-standard deal structures, and best practices across platforms.
• Proven ability to independently manage and execute multiple creator workflows end-to-end without oversight.
• Extensive experience negotiating rates, scopes, usage rights, and long-term partnership agreements.
• Strong familiarity with contracting processes, redlining, and collaborating closely with legal teams to ensure compliance and accuracy.

Qualities that are important to us:

• Curiosity and enthusiasm for the Wikimedia mission and free knowledge.
• Flexibility and resilience — comfortable working in an evolving environment.
• Openness to experimentation and learning from results.
• A collaborative spirit with a demonstrated ability to work across diverse teams, cultures and geographies 
• A sense of humor and a genuine love of creators and the internet.
• Ability to thrive in a fast-paced, dynamic environment, and comfortable with ambiguity.