Influencer Outreach Coordinator for US Creative Agency

Responsibilities:

• Source and curate lists of creators and influencers who align with brand aesthetics and audience targets.
• Use tools such as Upfluence, EUKA, and Influencer Hero to identify and manage creator outreach campaigns.
• Execute outreach campaigns using automated tools and personalized follow-ups.
• Coordinate the sending of product samples and ensure timely delivery.
• Track all communication, deliveries, and content deadlines within internal systems.
• Manage the receipt and organization of influencer content, ensuring it meets brief requirements.
• Follow up with creators to confirm deliverables are received and posted.
• Facilitate whitelisting and branded content access with creators and agencies.
• Maintain accurate campaign reporting, status updates, and creator performance data.
• Collaborate with the influencer program manager for approvals, support, and strategic alignment.
• Follow detailed SOPs to ensure a consistent and efficient outreach process across brands.

Requirements

• 2–3+ years of experience in influencer or creator outreach within e-commerce or digital marketing.
• Proficient with outreach and CRM platforms such as Upfluence, EUKA, or Influencer Hero.
• Demonstrated ability to manage a high volume of influencer relationships simultaneously.
• Strong understanding of creator collaborations, gifting programs, and paid partnerships.
• Experience coordinating product seeding and tracking content deliveries.
• Familiarity with whitelisting, branded content, and collab post workflows.
• Highly attentive to detail, organized, and process-driven.
• Strong written communication skills for creator correspondence and follow-ups.
• Comfortable working across multiple brands and managing simultaneous outreach pipelines.

Ideal Candidate

• You have managed influencer programs with 100+ creators at once or across multiple campaigns.
• You are proactive, detail-oriented, and capable of keeping multiple projects organized without oversight.
• You thrive in a structured environment where precision and process are key to success.
• You are comfortable working with automated outreach systems and tracking tools.
• You understand the influencer ecosystem, from gifted collaborations to whitelisted paid ads.